Tila Nguyen - who is she?

I receive a termendous amount of hits for this page: Tila Nguyen - but I have no idea who is she? And most of all why is she so popular that she brings so much traffic?

Anyway, over there at wikipedia they explained:

Tila Nguyen (born October 24, 1981 in Singapore), better known as Tila Tequila or simply Tila, is a Vietnamese American glamour model and singer who is most notable by her appearances in automotive import magazines and films, as well as her impact on the MySpace community. She currently resides in Los Angeles.

Ooo la la! Well, what can I say?